NEW BRAND ONLINE

BJORN BORG

Shop Now

Sportswear designed to make you look and feel active and attractive.

With everyone experimenting with at-home workouts – now’s the time to style up your gym gear. We’ve just launched Björn Borg, the Swedish activewear brand on our website. So whether you’re following gym workouts on IG live, taking up a 5km run challenge or just chilling on the sofa, Björn Borg has a look for you.